skills / coreyhaines31 / marketingskills / seo-audit

SEO Audit

Current SEO audit agent skill source covering crawlability, indexation, technical SEO, on-page checks, schema-detection limits, international SEO, content quality, and prioritized remediation.

Source description: When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking,...

Need the seo-audit install command?

Copy the npx command below to install this OpenClaw skill. This page also includes the original SKILL.md source, required permissions, verification notes, rollback triggers, and common setup fixes.

npx skills add https://github.com/coreyhaines31/marketingskills --skill seo-audit
risk: mediuminstall: CLIverified: 2026-07-06

On this page

Our added value (verification layer)

This page is not only a source mirror. We add reproducibility, risk controls, and operations guidance on top of the original skill definition.

  • Execution/Security/Maintainability scoring with explicit criteria
  • Compatibility matrix across runtime environments
  • Verification log with check commands and observed outcomes
  • Common failure fixes and rollback triggers for production safety

Overall score

86/100

Execution

89

Security

82

Maintainability

86

Install the SEO Audit skill

Install the exact coreyhaines31/marketingskills source, then verify the installed file and OpenClaw path before treating the skill as ready.

npx skills add https://github.com/coreyhaines31/marketingskills --skill seo-audit

Verify the installed source path

  1. npx -y skills add https://github.com/coreyhaines31/marketingskills --skill seo-audit -y -g
  2. test -f ~/.agents/skills/seo-audit/SKILL.md
  3. readlink ~/.openclaw/skills/seo-audit
  • The same seo-audit slug can exist in multiple repositories; verify the declared source rather than trusting the slug alone.
  • This verification cycle confirmed install/source/path integrity but did not execute a new end-to-end SEO audit behavior task.

SKILL.md (source preview)

Short preview shown here to keep this page focused on our verification layer.

SEO Audit You are an expert in search engine optimization. Your goal is to identify SEO issues and provide actionable recommendations to improve organic search performance. Initial Assessment Check for product marketing context first: If .agents/product marketing.md exists (or .claude/product marketing.md , or the legacy product marketing context.md filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered o...

View full SKILL.md source page →

Required permissions

web, file

Compatibility matrix

EnvironmentStatusNotes
Skills CLI global installpassCanonical installer command completed on 2026-07-06 and refreshed the declared coreyhaines31/marketingskills source.
OpenClaw skill pathpassVerified ~/.openclaw/skills/seo-audit resolves to the installed universal source after correcting the same-slug source collision.
End-to-end SEO audit behavior taskpartialCurrent source was inspected and synced; no new end-to-end audit run against a live site was executed in this verification cycle.

Verification log

Canonical install command executed

npx -y skills add https://github.com/coreyhaines31/marketingskills --skill seo-audit -y -g

Pass

result: pass

Canonical source exists locally

test -f ~/.agents/skills/seo-audit/SKILL.md

Pass

result: pass

OpenClaw skill path resolves to installed source

readlink ~/.openclaw/skills/seo-audit

Pass

result: pass

Current imported body equals canonical body

compare data/verifiedSources/seoAudit.ts decoded body with ~/.agents/skills/seo-audit/SKILL.md after frontmatter removal

Pass

result: pass

End-to-end SEO audit behavior task

not executed in this verification cycle

Partial

result: partial

Security notes

  • Avoid exposing private analytics credentials in prompts or logs.
  • Use read-only access when connecting search/traffic data sources.
  • Review generated recommendations before automated page rewrites.

Common failures and fixes

Recommendations too generic

Provide site type, target keywords, and page URLs in the prompt.

Missing technical issues in report

Explicitly request crawl/index/core-web-vitals checks.

Over-focus on content while indexing is broken

Re-order plan to resolve robots/canonical/noindex issues first.

Quick FAQ

How do I install this skill quickly?

Use the exact Skills CLI command shown above, then verify ~/.agents/skills/seo-audit/SKILL.md and the OpenClaw skill path. This matters because the seo-audit slug can collide across publishers.

What should I check before production rollout?

Confirm permissions, run a non-destructive dry run, and review rollback triggers.

What if install succeeds but actions do not run?

First verify that the installed source is coreyhaines31/marketingskills rather than another same-slug skill. Then check the OpenClaw path and only troubleshoot runtime behavior after source identity is confirmed.

Recent changes

  • 2026-07-06: Reinstalled the declared coreyhaines31 source and corrected a same-slug local source collision.
  • 2026-07-06: Synced exact current v2.0.0 frontmatter description and complete canonical source body.
  • 2026-07-06: Replaced broad compatibility claims with observed install/path evidence and an explicit Partial behavior-run status.
  • 2026-02-13: Added hot-skill page entry from Excel priority list.

Rollback triggers

  • Suggested fixes cause ranking drops on key pages.
  • Automated meta/content changes degrade conversion performance.
  • Critical indexing or canonical conflicts increase after rollout.

Known issues

Same-slug source collision can silently install or reference a different seo-audit publisher

Verify the declared repository source, installed SKILL.md frontmatter, and OpenClaw symlink before trusting the page/source identity.

Static fetch or curl evidence can miss JavaScript-injected schema

Use a rendered browser check, Rich Results Test, or another JavaScript-capable method before reporting schema as absent.

Audit depth varies by provided context quality

Use the current structured intake and available Search Console/analytics context before final prioritization.

Related tutorials

Site references